In addition to new payment methods in stores, customers are engaging in the shopping experience in new and exciting ways via smartphones and tablets, video walls, interactive displays, and near-field communications (NFC). These technologies provide a number of avenues for engagement, including the use of social media sites like Twitter(TM) and Facebook, and digitally transferring a coupon to a mobile device by simply placing it near a screen with NFC capabilities. Using engagement to take customer service to the next level, shoppers can touch an interactive screen to call on a live, remote expert and have a conversation via a video-chat window on the display.

 

Wilkins' presentation will discuss these recent developments in detail and explain how businesses can take advantage of new technologies to digitize engagement and enhance the customer experience both in-store and cross-channel.

 

More information about Payment Landscape 2013 is available at www.paymentlandscape.com.

 

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About X2O Media 

X2O Media is a leading software developer of real-time visual communication solutions that significantly improve communications throughout the enterprise. X2O's solutions facilitate the creation and delivery of video and graphics-rich content to digital displays, employee desktops, and mobile devices. Applications include corporate news channels, dynamic corporate dashboards, real-time emergency messaging, and more. X2O's products and services are sold and supported globally, through a network of experienced distribution partners. More information about X2O Media is available at www.x2omedia.com.

 

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ENDS